Link Building is a very important SEO technique through which we secure quality incoming links to your website. This is one of the primary SEO services provided by our company as all the top search engines use link popularity as a means to measure the importance of a website, which means, the more number of inbound links that point to your site, the higher your rank on all Search Engines . Not only that, links on complementary sites increases traffic that translate into sales.  Google, MSN, AOL, Netscape, Yahoo, Hotbot, Alta Vista are some of the important search engines that use Link popularity to measure page rank.

Link Building includes: Identification of quality websites that complement the content of your website

             Preparing targeted link text and apt yet brief description
             Preparing HTML Link Exchange pages
             Getting in touch with complementary sites and requesting Link Exchange
             Securing Link Exchange deals

It is most useful as it:

             Increases the importance of your website
             Increases the ranking of your website on top search engines
             Gets targeted, quality customers to your website
             Increases sale of products and services on your website

RST Web Solutions is a leader in the link-building arena. Our quality Link exchange campaigns are based on extensive research of your website industry. Some of the factors our expert link builders take into consideration for securing websites for Link Exchange are:

Page Rank and Links: o The PR of a website is based on the number of links on a page and we take into consideration both these factors while filtering websites for link exchange.

Industry and Page Relevance: o As stated earlier, link exchange will be carried with non-competing, yet equally popular industry relevant sites. Not only this, we also strive and get links from relevant pages on these sites.

Thorough checking: We are experts in spotting intentionally created pages that can't be crawled by search engines. Such pages are created to fool sites into link exchange. Also we check the robot.txt file of potential link exchange partners for any discrepancies.

Strict adherence to our policy: o No Java Script Links, re-directed links or link from Frame Sites. No deep directories either as they are slow in getting indexed and seldom earn high PR.